Post: YouTube Experimenting With Auto-Generated Thumbnails
06-28-2018, 07:35 PM #1
OfficialJesseP
How's it going, eh?
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So over the next couple of weeks, YouTube will be running an experiment in which 0.3 percent of viewers will see auto-generated thumbnails, rather than the creators custom-made thumbnails. “We are not removing the ability to create your custom thumbnail, but we hope to gain insights on auto-generated thumbnails for the future,” the company clarified last night. Another representative on Google’s product forums pointed out that good auto-generated thumbnails is “a top request we get from creators who use them.” Now the feature may be temporary, but creators are already voicing their concerns. Many say they’re frustrated with the lack of transparency from YouTube about the experiment and others point out how much time they put into their thumbnail images, or even the money they spend paying graphic artists to do the same.

Creators’ concerns that YouTube’s experiments even if they mean well could hurt their potential revenue isn’t unfounded. As Motherboard once explained, “thumbnails play the internet-equivalent role of a movie poster, enticing you to click and watch.” Auto generated images aren’t always going to be representative of what that video has to say, let alone be compelling enough to click on. As creator Ricky Dillon put it on Twitter: “Sometimes you get so unlucky and your auto generated thumbnail is something random like a tree or a FOOT.”

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